Glossary

Outbound sales,
plainly defined.

The terms that show up in every outbound team's vocabulary, without the marketing spin.

01

Power dialer vs. predictive dialer vs. auto dialer

What each dialer type actually does, and which one trades dial speed for dropped calls.

02

SDR vs. BDR vs. AE

Who prospects, who qualifies, who closes — and why the titles get used inconsistently.

03

Connect rate

The formula, what a good number looks like, and what actually moves it.

04

Call disposition

The standard types every outbound team tracks, and why the data has to be trustworthy to matter.

Enough reading. Go dial.

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